Alberta · Medicine Hat Google Ads
If your ads say Medicine Hat and the landing page says “serving Canada,” you are burning money. PPC in Medicine Hat means geo, language, and natural gas proof — then Saamis Teepee as a place, not a stock photo caption.
Crescent Heights can be a bid modifier. So can hour-of-day for greenhouse agriculture. That is the work. The rest is reporting theatre.
Yes if the math works — Medicine Hat is small enough that wasted spend is obvious and large enough that natural gas demand exists. We build the account to that scale. Vanity networks and unused Performance Max are how small cities get burned.
If the TAM cannot support the CPA, we say so before you launch.
Yes. Medicine Hat PPC is targeting, copy, and landing pages — not a cubicle downtown. We still write like Southlands, not like a call centre. The account settings do the geography; the copy does the trust.
You get Canadian humans, not an overseas bid farm.
When Medicine Hat PPC produces tracked leads at a CPA you can live with — not when CTR looks pretty. We instrument calls and forms first. Two weeks of “optimizing headlines” with no conversion tracking is a hobby.
Saamis Teepee brand terms can flatter you. We separate them.
Almost always. Ads teach which natural gas phrases convert; SEO keeps them when you stop paying. Doing one in a silo is how Alberta companies pay twice for the same lesson.
We share the query list across both briefs.
When the feed and the margin deserve it. We do not turn on every Google surface because a checklist said so. Medicine Hat retail is not a demo account.
Search remains the default until the numbers argue.
Downtown and Crescent Heights search like neighbours, not like a province-wide average.
Nationwide studio, Alberta context. We are not pretending to have a door on every block — we are pretending nothing.
roughly 63k people in the CSD is enough demand to be specific and too small to waste on doorway pages.
We will turn off the campaign that looks good in a deck and dies on a Medicine Hat CPC.
Near Medicine Hat